Why Personal Finance Has Become So Important To Millennials

With on average of 2000 people online at any given moment (on par with the wildly popular /r/aww) why is Reddit’s /r/personalfinance so popular, as well as 4chan’s business & finance board, 4chan.org/biz/ ? But it seems like the topic of personal finance, as well as economics and finance, is poplar everywhere online where high-IQ people congregate. A recent example is a 2014 discussion on Hacker News about investing plans, which got very heated, with everyone having an impassioned opinion as if it were a matter of life or death instead of just money. And the story had nothing to do with computer science, either. Personal finance has become something of religion among smart millennial 20 & 30-somethings, whereas older generations don’t seem to care as much, merely viewing money as a something that has utility, not the Catechism. For older generations, talking about money is considered ‘rude’, almost taboo, whereas having open opinions about religion and politics is not. For the millennials, it’s flipped the other way around: It’s rude to talk about your religion (or lack thereof), but millennials talk freely about wealth & money, how to get it, and who has what ‘net worth’.

Your typical 20-something Reddit/4chan user is a veritable expert in finance, history, syllogistic reasoning/rhetoric, theoretical physics, political science, sociology, and economics. Compare that to many generations ago when a typical 20-something was mostly well-versed in the latest happenings in sports and entertainment and not much else, and typically didn’t hold strong opinions about much of anything outside of the purview of popular culture and possibly some politics, and such opinions when they seldom were expressed tended to be blunt and unsophisticated. Fifty years ago, to be an exert in economics or finance meant you had to study it college; nowadays, it seems everyone is an expert. These smart people, many of whom more fit the ideological mold of a pragmatist or utilitarian than a welfare liberal, can carry on an intelligent discussion about efficient markets, the merits of free markets, or the workings of the US economy – all without having studied it in college. You have a story on Reddit about a dart-throwing chimp beating fund mangers, and in the comments everyone is suddenly an expert in finance – but not faking it – but citing real jargon, studies, and statistics. Then you have the unending online debate between millennials about Automation, Jobs, Wealth Inequality, Basic Income, and Post-Scarcity.

Personal finance is how the smartest generation, in rebuking the collectivism of liberalism, prepares for an economic future where the social safety-net may be non-existent. As the economy becomes more competitive, you have to take matters, including finance, into your own hands and not rely on others, and many millennials know this. This is also why STEM is so important to millennials because finance, which has math, pays well, and plays an integral role in the economy, could be considered STEM. Older generations still want to ‘rock out’, their minds stuck in the 60’s and 70’s; millennials want to read physics, code, and make money. This is why, despite being on the ‘right’, I have faith the in millennials because, as I explain above, they have this congenitally ingrained ‘savvy’ to all issues pertaining to finance and economics that is less prevalent in older generations. Millennials understand that personal finance isn’t a choice or merely a hobby – but a necessity, even a way of life.

Related: We’re All Becoming Economists, Scientists, and Objectivists