Grey notes: Why Scientology succeeds even though everyone hates it

A nugget counterintuitive insight by Scott Adams (at 12 minutes in) Coffee with Scott Adams 05/04/2017

The predictor of a successful TV show is not the total number of people who like it, but rather the number of people, however few, who absolutely love it, even though this may only be a minority of the total focus group.

Consider Scientology–how can a religion/cult that is so universally despised, especially online–possibly thrive? Shouldn’t it have died long ago, given all the negative press and sentiment. As it turns out, the tiny percentage of the population who are Scientologists are so enraptured that they spend tens of thousands of dollars on ‘courses’, and that is how Scientology is able to not only survive but thrive.